Founded in 2015 · Toronto

Explain it like we are sitting around a fire.

Fireside Analytics was founded on a simple belief: data science and AI should not feel like a locked room. It should feel like sitting around a fire with friends, learning, questioning, and making sense of the world together.

For schools, organizations, public-sector teams, and communities.

The founding idea
Complex ideas, made human.

Not watered down. Not overcomplicated. Clear enough for beginners, rigorous enough for serious decisions.

That has been the thread through the company’s work with learners, schools, organizations, governments, and communities that are too often left outside technical conversations.

2015
Fireside Analytics begins as a Toronto-based education company
500,000+
Learners reached through Fireside Analytics courses and programs
1st
Canada’s first Ministry-inspected high school data science course
All ages
Students, families, professionals, leaders, and community learners
Our Story

Why Fireside Analytics exists.

Fireside Analytics started in 2015 to close the distance between powerful technical ideas and the people expected to live with them.

The name was intentional. A fireside is where hard things can be explained plainly, where questions are welcome, and where people learn through story, context, and trust. That became the company’s method for teaching data science, AI, data privacy, coding, analytics, and digital literacy.

Over the years, the work has expanded from customized curricula and online courses into high-school credit, family-friendly AI education, professional learning, public-sector programs, executive workshops, children’s books, and public conversations about responsible technology.

The throughline has not changed: bring more people into the AI conversation, especially learners and communities who have historically had less access to technical education, power, and opportunity.

Built for access   Plain language · Case studies · Responsible use · Real tools · Human judgment

What We Built

The company arc.

Fireside Analytics is not just a speaking platform. It is an education company that has built curriculum, courses, workshops, and learning experiences for people at very different starting points.

01

Custom data and AI curriculum

Fireside Analytics develops educational programming for digital literacy, coding, data analytics, data visualization, AI, data privacy, and computer programming. The work is designed for real audiences, not abstract “users.”

Curriculum
02

Online learning at scale

Fireside Analytics courses have reached more than 500,000 registered learners through platforms and programs connected to IBM CognitiveClass.ai, Coursera, and Fireside Analytics’ own learning ecosystem.

Scale
03

High school data science before it was obvious

Fireside Analytics built a Ministry of Education-inspected high school data science course for Grades 10 to 12, giving students a real credit pathway into data science, not just a coding club on the margins.

Schools
04

AI education for everyday life

The Academy extends the work to students, families, working professionals, educators, and community leaders, with a focus on understanding, using, and living with AI responsibly.

AI Literacy
05

Access as a design requirement

Fireside Analytics’ teaching model is beginner-friendly, hands-on, family-friendly, and built for people who may not see themselves in technical fields yet. The goal is confidence, not gatekeeping.

Inclusion
06

Responsible AI, not as a footnote

Every lesson connects capability to judgment: fairness, privacy, quality, accountability, and the social impact of automated systems.

Governance
High School and Academy

The early bet on young learners.

Before AI literacy became a mainstream policy conversation, Fireside Analytics was already building pathways for young people to learn data science seriously, ethically, and with credit-bearing structure.

01

Credit-bearing data science

A Ministry-inspected high school data science course gives learners a formal pathway into data, business, statistics, and programming.

02

Real-world case studies

The course model uses practical scenarios so learners can solve problems with data, not just memorize tools.

03

AI education for everyone

The Academy now frames the work around understanding, using, and living with AI responsibly, across ages and backgrounds.

Who We Have Worked With

Different rooms, same mission.

Fireside Analytics’ clients and audiences include schools, colleges and universities, policymakers, executives, analysts, non-profit teams, working professionals, parents, and community learners.

IBM CognitiveClass.ai Coursera High schools Colleges and universities Policy teams Executives and boards Analysts and professionals Non-profit teams Public Policy Forum Canada School of Public Service CHCH Morning Live SuperDataScience

The point was never to make AI sound easy. The point was to make it learnable, so more people could participate in shaping what comes next.

Fireside Analytics founding philosophy
Public Work and Videos

The story in public.

These public conversations trace the evolution of the work, from data science capacity and classroom learning to AI governance, bias, and agentic systems. The YouTube videos are embedded directly so they can play on the page.

A new era of artificial intelligence

Canada Gairdner Awards: Dr. Demis Hassabis keynote followed by a conversation with Shingai Manjengwa on the future of health, science, and AI.

Open on YouTube →

Building data science capacity

O’Reilly Strata UK, on moving data science from specialist work into organizational capability.

Open on YouTube →

AI, governance, and public service

Canada School of Public Service conversation with Gillian Hadfield, Karen Hao, and Shingai Manjengwa.

Open on YouTube →

Teaching data science

A conversation on making data science accessible through education, storytelling, and curriculum design.

Open on YouTube →

Coded Bias conversation

A public conversation on bias, fairness, and the social consequences of automated decision-making.

Open on YouTube →

Agentic AI

SuperDataScience episode on AI agents, multi-agent systems, trust, and the next phase of AI adoption.

Open on YouTube →

Vector Institute: Intro to AI

A high-level introduction to AI, types of learning, and implications for business, delivered for learners building foundational confidence.

Open on YouTube →

AICC110 technical tutorial

A practical course tutorial showing the hands-on side of AI education: NLP, data cleaning, tokenization, transformers, model building, and evaluation.

Open on YouTube →
How We Teach

Not everyone needs to become technical. Everyone deserves technical confidence.

01

Begin with context

We start with the learner’s world: the classroom, policy file, community problem, business decision, or family conversation in front of them.

02

Make it concrete

We use stories, case studies, demos, and practical assignments so abstract ideas become usable knowledge.

03

Build judgment

Capability without responsibility is incomplete. Learners leave with better questions, better habits, and more confidence.

Work With Fireside Analytics

Bring more people into the AI conversation.

For schools, organizations, public-sector teams, and communities.

Based in Toronto. Working with learners, teams, schools, institutions, and communities wherever AI education is needed.